Improving Verbal Communication from the Perspective of the Use of Organizational Voice and Silence
Duica, Mircea Constantin
Florea, Nicoleta Valentina FLOREA
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Communication leads to attaining the objectives of any organization, regardless of its size and activity. By an efficient communication, one can obtain the motivation of the employees, their loyalty, the increase of their degree of trust, the improvement of the image of the company on the market, conflicts are eliminated, risks are diminished, and the relations with the stakeholders are improved. In this article, we shall show that an organization must develop an efficient communication plan, based on knowing the fact when it needs to communicate (the organizational voice) and when it must not communicate (organizational silence), in order to improve the collaboration relations and to obtain performance in the long run. At the same time, we shall implement the method of decision substantiation under risk conditions, going through the steps needed for the development of a decisional tree, choosing between two possible variants of communication with its employees.
- 2016 fascicula1 nr2